Have you read the articles buzzing around this week quoting Google co-founder Larry Page and his concerns that Google needs to be in the business of real-time search? Here’s an example of how I’m already turning to Twitter for real-time search (depending on what I’m searching for). If you’re skeptic of the value Twitter can provide, this mini-mini-micro-case study is easy, clear, simple example of how it can actually be useful regardless of your participation in the Twittersphere. Take that Google
Here’s a tip I came up with: whenever I’m shopping for things online- right when I’m about to checkout, I go to http://search.twitter.com and search for “[company name here] coupon code” or “discount”. So far, 3 out of the last 5 I’ve purchased online, I have found coupon codes to use.