Google isn’t always the best search engine.

marketing and business,tech news — Tags: , , , , — Ramsey Mohsen @ Wednesday, May 20th, 2009 - 11:13 pm

Have you read the articles buzzing around this week quoting Google co-founder Larry Page and his concerns that Google needs to be in the business of real-time search? Here’s an example of how I’m already turning to Twitter for real-time search (depending on what I’m searching for). If you’re skeptic of the value Twitter can provide, this mini-mini-micro-case study is easy, clear, simple example of how it can actually be useful regardless of your participation in the Twittersphere. Take that Google :)

Here’s a tip I came up with: whenever I’m shopping for things online- right when I’m about to checkout, I go to and search for “[company name here] coupon code” or “discount”. So far, 3 out of the last 5 I’ve purchased online, I have found coupon codes to use.


  1. I use search.twitter every day for keyword stuff but
    never thought to use it to replace some of my google search.
    Now I will – many thanks for the very useful tip

    Comment by Kevin Ferrasci OMalley — 05/21/2009 @ 1:36 pm
  2. Excellent tip about the item coupon codes. Your mini-study definitely shows how instant and on-demand twitter’s search truly is, and puts into perspective why it could seriously be a threat to mainstream search engines.

    Comment by Jeremy Brooks — 05/21/2009 @ 2:05 pm

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