You NEED an iPad, you just don’t know it yet.
I’ve blogged about it before, I was just as disappointed as you were when the iPad was announced. I realized that this device might not be for the techy-geek-heads of the world. However, when the iPad is released this Saturday, a lot of heads will turn once people really start thinking about how a device like this might be integrated into our every day routines.
What I mean to say is the iPad product launch will propel the socialization of a tablet computer to critical mass.
Keep in mind, there are other tablets, besides the iPad, that will be released soon. HP, MSI, Asus and the JooJoo (which looks awesome) are a few of the many companies that will be launching tablet computers.
Conceptually, it’s hard for the common person to understand why they would need one. It seems excessive, and a more of a luxury. This is because the device sits in that unfamiliar middle ground of it’s “not a phone” but it’s not your “computer”, but it’s supposed to be everything in between (which is even hard to think about). However, the tablet computer could be the perfect device between an eReader
and laptop.
I believe that these tablet computers will create a need for consumers that wasn’t there before. You don’t think you need it- until it’s illustrated exactly how you need to have this device in your life (take for instance what “tone up” shoes have done for the shoe industry, it’s created an entirely new niche market).
I’ve blogged before that there are many practical uses for this type of device we have yet to discover that would make our lives easier. Take for example; graphic designers showing their portfolio at a coffee shop meeting, real-estate agents working with clients using it to show photos and their properties, photographers showcasing their portfolios, or people who need to give a 1-on-1 presentations at table in casual settings. Recently, after watching the guided tours of the iPad, I thought of the idea of using a tablet computer propped up, to run photo slide shows at a wedding guest sign-in table. How cool would that be?
My main point about the iPad product launch, is that this will be the event that thrusts the introduction and socialization of this type of device to critical mass. For some people, when they see this device, there will be moments in which they say things like, “i never thought about that, i could really benefit from using one of these”. Make no mistake, it will take time for this process to occur and it’ll require some great marketing to illustrate to others why they need this device.
Personally, I can’t wait to physically hold it- touch it- and use the iPad, I want to put it through my own tests. And for the record, I would still camp out for this device. I want one.
What do you think? What was your reaction to the iPad? Do you want to buy a tablet computer? Tell me your thoughts.
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rock at life. This is my personal way of telling them “thank you”, but more importantly giving them proper recognition and the chance for you to get to know them (and connect with them if you’d like).









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