It’s been really interesting tracking the launch of ‘Vine‘, a new video sharing App (acquired previously by Twitter). When Viddy was released, I thought their “Instagram for Video” formula was solid. However, what Vine does that Viddy does not- it’s a perfect compliment to an existing network, Twitter. At first the idea of only getting 6 seconds to record a video seems insufficient. But then again, so was 140 characters to write a message. After recording a few videos, the 6-second constraint really requires you to be creative with less. Interesting also to note this is primarily a ‘mobile first’ App (similar to how Instagram was born).
This App is going to be fun to follow in the coming months. Even brands and businesses could benefit in using this (to create short how-to videos and customer service replies). What most people don’t know yet is you can embed Tweets (HTML block) and the Tweet and the video embed loop and play. Super slick.
(btw, if you’re jumping on board using the new App ‘Vine‘, you can follow me at, “Ramsey Mohsen”)
Here is my first post from this weekend:
— Ramsey Mohsen (@rm) January 27, 2013