So I’ll admit it. I haven’t always cared about the environment. In fact, I haven’t thought twice about it until recently.

Some of my most recent website projects, climateandenergy.org and Timberland’s “Earthkeeper” movement (still in progress) both are focused on taking care of the enviornment and taking action. So recently I’ve HAD to educate myself. I’m not someone who knows enough to preach or evangelize about the importance of protecting the enviornment — but I do believe in the principle that there is value making small changes in they way you live, which when aggregated on a large scale, can truly affect change for the greater good.

…so I decided this year for Earth Day I would put together a video blog. Ideas started flowing in after seeing the Green Apple Fest video contest (+plus my roommate Lauren and I had fun coming up with ideas for the vblog).

fine print: It was pretty funny to see how people responded while filming this. So check out the video blog! (below) Annnnd don’t forget to subscribe to my YouTube channel too.