Over dinner tonight I found this snippet in Wired magazine about “What Not to Say in a Facebook Status Update”:

1. Rockin’ Freebird!
2. Rubbing cream on that thing I noticed last weekend. Doesn’t seem to be working.
3. Buying DC Universe Classics Wave 5 the Atom at Wal-Mart! Build-a-figure Metallo is complete!
4. Feeling trapped in this male body.
5. Jesus, I’m lonely.
6. D’oh! Accidentally trimmed my pickin’ nail.
7. Watching The Notebook again.
8. Quick! Does anyone know the age of consent in Kentucky?
9. Just came up with a new emoticon for sanguine [:<≠>
10. Thinking about maybe talking to someone.

On a related note, I had interesting dialogue today with a client in which I was describing the increasing importance of managing your own Personal Brand. Facebook status updates are one piece of the puzzle to building your Personal Brand. The keys to success with Facebook status updates? Be authentic, compelling (add value), be consistent, and update it frequently. You’ll be surprised the mileage you can get out of utilizing Facebook status updates when you follow those principles.